National Travel and Tourism Week

National Travel and Tourism Week (NTTW) takes place May 1-7, 2022. There are many ways you can join this annual industry tradition recognizing the value travel holds for our economy, businesses, personal well-being and more. This year, NTTW is focused on the #FutureOfTravel and the industry’s role in fostering vibrant communities, driving innovation, facilitating recovery and powering the U.S. economy—in every corner of our country.  

Downloadable resources are available to help Wisconsin’s tourism industry amplify unified messages throughout our celebrations: 

  • Talking points: These talking points summarize key NTTW messages as well as key Wisconsin messages. There are thought starters and opportunities to fold in details specific to your destination, as well as suggestions to help pivot from negative topics and keep the conversations focused on the Future of Travel.  

  • Stakeholder letter template: Customize this template to stay connected to your key stakeholders during NTTW.  

  • Media advisory template: Use this template to inform local media of the events and interview opportunities in your community.  

In addition to customized Wisconsin toolkit, check out the toolkit from U.S. Travel Association for more resources such as ideas on how to get involved, social media assets and more. 

Our team cannot wait to hit the road to celebrate Wisconsin during NTTW.