Grant Awards

Fiscal Year 2024

Tourist Information Center: July Awards

  • Ashland, Friends of the Center: $3,765 
  • Beloit, Visit Beloit: $7,500 
  • Boulder Junction, Boulder Junction Chamber of Commerce: $1,500 
  • ​Hayward, Hayward Lakes VCB: $3,000 
  • Kenosha, Visit Kenosha: $7,500 
  • La Crosse, Explore La Crosse: $7,000 
  • Madeline Island, Madeline Island Chamber of Commerce: $2,913 
  • Marinette, City of Marinette: $5,500 
  • Minocqua, Let’s Minocqua: $6,000 
  • Mount Horeb, Mount Horeb Chamber of Commerce: $2,913 
  • Platteville, Platteville Chamber of Commerce: $5,000 
  • Prairie du Chien, Prairie du Chien Chamber of Commerce: $7,500 
  • Racine, Real Racine: $2,913 
  • St Croix Falls, Polk County Tourism: $5,000 
  • Stevens Point, Stevens Point Area Convention & Visitors Bureau: $3,000 
  • Superior, Richard I Bong Veterans Historical Center: $1,995  
  • ​Wisconsin Dells, Wisconsin Dells Visitor and Convention Bureau: $7,000 

Joint Effort Marketing Awards - August Awards

  • Between the Bluffs Frothbite Fest, Explore La Crosse, Existing Event. Awarded: $33,000
  • Bockfest, City of West Bend, New Event. Awarded: $15,000
  • The Book Smugglers: Partisans, Poets and the Race to Save Jewish Treasures from the Nazis, Jewish Museum Milwaukee, OTOK. Awarded: $15,000
  • Christkindlmarket – YR2, On Boradway, Inc., New Event. Awarded: $20,000
  • Christkindlmarket Door County - YR2, Sister Bay Historical Society, New Event. Awarded: $17,025
  • Cultures and Communities Festival, Milwaukee Film, Existing Event. Awarded: $39,550
  • First Tracks Friday, Skiing Wisconsin Inc, Sales Promotion. Awarded: $39,500
  • Haunted Happenings, The Grand Oshkosh, Existing Event. Awarded: $24,356.25
  • Jack-O-Lantern Nights at Racine Zoo – YR2, Racine Zoological Society, New Event. Awarded: $29,550
  • Murals In Motion, Lake Geneva Business Improvement District, New Event. Awarded: $10,000
  • Snowy Traditions Start in Bayfield, Bayfield Chamber of Commerce and Visitor Bureau, Sales Promotion. Awarded: $15,000
  • 25 Million Stitches Exhibition, Wisconsin Museum of Quilts & Fiber Arts, OTOK. Awarded: $15,000
  • Waupun Ice Fest, Destination Lake Winnebago, New Event. Awarded: $16,095
  • World's Tallest Glass Tree, Mack Glass Community, Existing Event. Awarded: $38,839.50
  • September round - TBD 
  • November round - TBD 
  • February round - TBD 
  • ​April round - TBD 

Meetings Mean Business and Ready, Set, Go! Awards  

  • September round - TBD 
  • January round - TBD
  • ​April round - TBD 

Annual Grant Reports

Over the years, we have helped many destinations make their ideas a reality through our grant programs. Click on the reports below for a full listing of grant recipients for the fiscal year.

2020 TRAVEL Stimulus Grant


Tourism Relief to Accelerate Vitality and Economic Lift (TRAVEL) Stimulus Grants have been awarded to 158 organizations totaling $11,894,966.26. The full list of recipients of is available here.